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Using Social Media to find your Ideal Client

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    Although the “future” of Internet Marketing changes at a fairly rapid pace, as a birth professional it pays to know where your efforts will give you the best return. Currently, most people use Facebook to gain followers and build their platform. The problem with Facebook is that they know this and have begun to monetize the way you reach your audience. Fortunately for you, Facebook wants to compete with Snapchat, so they purchased Instagram and are allowing users to reach their entire Facebook audience with it in order to build it’s popularity. That means you now have a way to reach all of your Facebook followers without paying for it.

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